About IBJR
The Brazilian Institute for Responsible Gaming (IBJR) was founded in March 2023 and brings together the leading international betting companies: Bet365, Betsson Group, Entain, Flutter, Kaizen Gaming, KTO Group, BetMGM, Novibet, and Skill OnNet. IBJR’s mission is to assist in discussions and the development of the Brazilian online betting market by raising awareness of the dynamics of the gaming sector.
Our Mission
IBJR’s founders mission is to foster dialogue with all sectors of society interested in deepening their understanding of the industry and its balanced integration with the Brazilian economy, inspired by international examples.
Our goal is to help create a regulated and safe environment for Brazilian customers, promoting collaboration with the public sector while ensuring the sustainability of operating companies in the country.
IBJR is also dedicated to promoting healthier, more responsible, and rational gaming. Through education, awareness, and information, we are committed to fostering best practices in gambling activities.
We believe that through interaction and engagement among various sectors and their audiences, we can discuss relevant issues and find joint solutions that benefit everyone.
We advocate for the creation of fair, effective, and tailored policies and regulations that reflect Brazil’s current landscape.
Our Values
1 – Responsibility
2 – Transparency
3 – Collaboration
4 – Sustainability
IBJR is deeply committed to promoting a gaming environment that benefits all of Brazilian society. Join us in this mission and contribute to a healthier and more sustainable industry for everyone.